Thursday, 14 July 2011

Intellectual Property - Protection of the Rights of Design

As a new designer I would need to protect my designs. This can be done in different ways within the fashion industry, which  include 'Design Right, Registered Design and Trade Mark protection.

In the Uk all design patterns are automatically protected from copying for up to 15 years by  the law 'Design Right'. However, it does not cover protection in regards to colour, texture or other small details, and it is not recognised outside the UK.

I could also apply for Registered Design status, which covers my design for up to 20 years and have to be reapplied for every five years. It cost between £35 and £60 per design but it protects every feature of the design so I would be entitled to sue anyone who copies, even if only feature of my registered design.

Trade Mark protection is an effective way to protect the logo, brand materials and labels. However, it is also very expensive, approximately £200.00,  the process of the application can be lengthy and not all that suitable for protecting patterns in fashion since in this industry, trends do change rapidly.

Experts recommend that the best way for a new designer to protect their creations is to keep a detailled sketch book which includes the whole design process, included dates.


(www.startafashionbusiness.co.uk)

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